Consumers seeking affordable alternatives to popular skincare products often search for comparable options. For example, a shopper might look for a less expensive product that offers similar ingredients and purported benefits to a high-end snail secretion filtrate moisturizer. These comparable, typically less expensive, options are commonly referred to as duplicates or dupes.
Finding suitable alternatives can provide significant advantages, including cost savings and accessibility. Exploring less expensive options allows consumers to experiment with different formulations and potentially discover products that suit their needs without a substantial financial commitment. This accessibility opens the skincare market to a wider audience. Further, increased competition among brands producing similar products often leads to innovation and overall improvement in formulations and quality.
